Corporate Video Production Yorkshire

Corporate Video Production: What Are The Advantages?

Corporate videos are a smart way to grow your business, and can save you money in the long run.

With 51% of marketing professionals worldwide naming video as the type of content with the best ROI, are you making the most of your brands potential? With more people engaging with videos than static content, you may be missing out on potential customers and clients if you’re not using videos as a marketing technique. If you’re still unconvinced that corporate video production is the key to growing your business, read our list of amazing benefits below courtesy of Visualised it, a top creative video production Yorkshire based company.

It’s Fun!

A great benefit of corporate video production is that it’s a fun way to market your business and allows you to visually showcase your brand ideals. There are endless possibilities when it comes to video marketing, and it allows you to e much more creative than ordinary static content. Is your brand trendy? Funny? Environmentally friendly? Now’s the time to shout about it!

Search Engines Love Videos

If your video has the right description and tags and provides helpful advice and solutions that web users are already searching for, your pages and site will rank highly on search engines, thus increasing conversions and brand awareness. By uploading your videos to social networking sites like Facebook or YouTube, it allows you another way to connect with your consumer or customers., which is never a bad thing.

Training Videos Can Save You Money

There are so many different types of corporate videos to choose from – you can create one to sell your products or brand, but also to train your employees. Videos are a great way to save money and can help to accelerate learning – rather than sending your staff on expensive training days, you can easily create videos that can teach and inform. Training videos are great as they allow staff to see visual demonstrations and can be re-watched multiple times. Also, videos can be tailored to your specific brand, so employees aren’t wasting their time learning about irrelevant techniques or applications.

Great Opportunity for Call-to-Action

Videos are great for call-to-actions as they elicit an emotional response. If your video has a clear message and inspires your customers, they’re much more likely to interact with you – whether that’s using our services, buying your product or simply contacting you to find out more. All these conversions are great for increasing your brands’ scope.

Customer Testimonials are Key

A great way to increase brand loyalty and trust is to include customer testimonials in your corporate video. Let your customers explain how great your products or services are – happy customers have the ability to influence others, and potential customers are more likely to listen to real people rather than actors or company employees. Just make sure their opinions don’t seem forced or staged, as this will have the opposite effect.

So if this article has convinced you that video is what you need to take that next step, and you’re looking for Yorkshire corporate video production contact visualised it today to arrange a meeting and to see what they can do for you!


Applying spray foam insulation

Spray Foam Insulation: Saving Heating Costs

Heating costs. Whether you’re running a home or running a business you’ll know this and you’ll have to budget for it. Especially in the winter months, when temperatures drop and you have to rely on turning the heating up in order to create an environment in which you can live or work. But if your building isn’t properly insulated, you could be wasting enormous amounts of heat (and therefore money!). Spray foam insulation is a great solution.

Environmental Facts

On average, buildings are responsible for around 21% of carbon emissions. In the UK, this is even higher. Approximate estimations put it at closer to 45%, which is a staggering figure for something that is so easily combated and solved.

Our UK government has set a fantastic target that by 2050, we’ll have seen an 80% reduction in carbon emissions. This has to come from making our home lives, and work lives, more energy efficient. Currently, 26% of energy used in the UK is for space heating.

Insulation is the answer. When a building is well insulated, you need only a small amount of energy to heat it. This is because you can have the heating on for a short period of time, turn it off and your home or office will remain warm for a long period. This is the way to combat the huge environmental impact that heating our homes and commercial properties has.

Insulation Saves Money

Not only does insulation help you reduce your carbon footprint, but it saves you money. The less you have to heat your home, the less you have to pay for the electricity or gas that fuels this process. This is particularly significant if you’re in charge of heating a large space, such as an office.

Offices can be notoriously hard to keep warm because they are such large environments and many buildings are extremely poorly insulated. You can turn up the heating, but it simply rises up through the building and leaves through the poorly insulated roof. This is particularly so with flat-roofed buildings, especially ones built between 1960 and 1990.

It also works for cold spaces. If you are created a refrigerated environment, then cold escapes in much the same way as heat, as well as heat entering in the opposite direction. Keeping an environment refrigerated uses massive amounts of energy. Ensuring that your space is properly and efficiently insulated with a high-quality material can save massive amounts of money.

Why Spray foam?

Spray foam is one of the most effective and efficient forms of insulation. It is proven to work and can adhere to almost any surface, not just brick or wood. Because it comes in a spray format, it’s extremely quick for an expert to apply to a large area, unlike other insulation alternatives. This means that it’s not only money saving in the long term, but you don’t pay for days of an experts time – just a couple of hours!

It has many additional properties that are extremely beneficial when insulating a building that no other insulation offers. It is waterproof, which means that it adds protection from the effects of weathering, reducing the risk of damage to your property, including penetrating damp. It also dries (in minutes) to a concrete-like consistency. Because this is rock hard, it adds to the structural integrity of a building. This makes it a popular choice for older buildings that benefit from bonus structural support.

Find out more about spray foam technology and how it can help you save money.

Packaging Solutions - Cardboard Box Making Machinery

A Cheaper Delivery Strategy with Box Making Machinery

For eCommerce companies, shipping costs are inevitable and will eat into your profits. It’s up to you just how much those costs cut into your profits and there are steps you can take to better your delivery strategy, starting with custom cardboard boxes.

custom cardboard boxes made with BCS box making machinery

Companies who buy a mass of cardboard boxes in bulk face the continuing challenge of searching for the right size box every time a different order comes in.  With the BCS Boxer,  users can create custom cardboard boxes in just seconds, so they have the perfect size box to hand every time!

BCS custom cardboard box

This box making machinery also has the ability to print two colour text and images, so you can brand your boxes up and provide a more professional service. This also means you won’t have to attach any additional labels, saving you additional costs on materials as well as the time it takes to manually attach the label.

Why is a Box Making Machine a Cheaper Alternative?

While a piece of box making machinery requires an upfront cost, the savings generated from a better delivery strategy will quickly give your business a good return on investment. Packing items for shipping in a suitably sized box will minimise the risk of damage in transit which will also reduce your return rates. In addition to saving money on returns, the right size box will also cost less to ship if your chosen courier operates on dimensional charges. This means that if you are shipping items in an oversized box, you will also be over-paying on your delivery cost. With a box making machine, you can create the smallest box possible for the item so you pay the smallest shipping price.

Case Study: Shop Direct SAve 30% on Shipping Costs

Shop Direct, the company behind Littlewoods and Very realised that they were spending too much on delivery costs and were seeing an increase in returns. Their packaging solution was to switch to a box making machine in order to create their own cardboard boxes and have saved 30% in shipping costs.

Read more about how box making machinery has helped Shop Direct to operate with a better delivery strategy here.

money tree

Market-adaptive strategies to help ‘ Beat the Bear ‘

Reduce risk and increase long-term returns. Benefit from powerful portfolio management advice that responds quickly to changing market conditions … and learn when our Model Portfolios are in — or out — of the stock market or bonds.

  • Concerned about losing your Nest Egg?
  • Want a Proven investment approach that is effective in Bull and Bear Markets?
  • Worried about missing the next big move in the market?
  • Need Guidance to manage your 401k at work?

We offer Model Portfolios to help you actively-manage a basic portfolio of Index Funds or ETFs for superior returns … and less risk … across both Bull and Bear Market conditions. The Model Portfolios usually include two or three different invesments at a time … so they are simple and easy to manage. The allocations are managed dynamically as market conditions change.Allocation changes are published by email for timely action. Investment recommendations include broadly diversified index funds, sector funds or exchange traded funds.

Make Higher Investment Returns – With Less Risk – Over the Long Term

Our mutual fund Model Portfolios help you manage your money like a Pro by reacting quickly to changing market conditions. They manage risk and increase long-term returns more efficiently than traditional investment strategies. You can:

  • Benefit fully from bullish stock markets
  • Protect your money in Bear Markets
  • Tap into the hottest market sectors
  • Use Index Funds or Exchange Traded Funds
For Large and Small Investors Alike –Strategies Based on Objective Analysis

Computerized analysis of stock market supply and demand factors cuts through market “hype”. Our Model Portfolio strategies show you how to allocate your portfolio between different investment choices and keep you focused on long-term growth.

  • Makes disciplined investment easy
  • Eliminates having to sort through the conflicting advice of market “experts”
  • Helps you make timely decisions
Invest the Easy Way with Index Mutual Funds or Exchange Traded Funds (ETFs)

Simplify your investing and easily diversify risk withmutual funds, index funds and exchange traded fundsthat track the major market indexes. Be able to respond quickly and nimbly to take advantage of changing market conditions.

  • More cost-effective than trading stocks
  • Makes it easier to be fully diversified
  • No need to chase mutual fund manager performance
“Growth” and “Conservative” Strategies For Taxable and Tax-Deferred Accounts

If you are approaching retirement or just beginning a family, we offer a variety of strategies to meet different needs. Successfully manage investments in various types of investment accounts:

  • 401k, 403b plans and IRAs
  • Accounts with Mutual Fund Companies
  • Taxable brokerage accounts
  • Tax-deferred annuity plans